How much do you know about the brand ‘Comme des Garcons? Maybe you have occasionally seen a red heart-shaped pattern with a pair of eyes in various shops. This heart is not a character from TV, and it is not a popular mascot. In fact, it is a symbol of the famous fashion clothing brand Comme des Garcons! The person who founded this well-known brand is Rei Kawakubo, a Japanese designer from Tokyo!
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Rei Kawakubo, A Fashion Industry Pioneer
‘Comme de Garcons’ means ‘like the boys’ in French. Kawakubo, with a unique design style, directly expresses her unique avant-garde design with the Comme des Garcons brand. She has great status in the fashion industry, and is known as a pioneer in the international fashion industry. She was born in Tokyo, and graduated from Keio University in Tokyo, specializing in art and literature. At that time, she had not received any training as a designer. After graduating from university, she started a career as a freelance designer in a textile company, and at the same time, she gradually developed her design talents and started new ventures.
In 1975, Rei Kawakubo founded the Comme des Garcons company in Tokyo. In the same year, she established her first boutique fashion store, also in Tokyo. The brand initially only had women’s clothing, but began to add men’s clothing in 1978. In 1981, Kawakubo first brought the brand to participate in Paris Fashion Week, and in 1982 opened a boutique Comme des Garcons store in Paris.
The Many Clothing Lines of Comme des Garcons
Comme des Garcons” has developed a number of clothing lines, which are divided into those created by Rei Kawakubo or other designers. The clothing of each line is designed to meet the needs of different groups of customers, so their look can vary wildly. For example, Noir is designed for office workers, while Play is a more affordable streetwear line, Girl is a female-focused style, and so on. Of course, this brand has many other countless lines, but we recommend that you refer to the table below for a great aid in getting to know the basics!
| Clothing Line | Design Style |
| Comme des Garcons | Commes des Garcons’s main line for women’s clothing |
| Comme des Garcons Homme | The original main line for menswear style clothing |
| Tricot Comme des Garcons | A line for women’s knitted clothing |
| Comme des Garcons Homme Plus | A menswear line that goes for a more freestyle look |
| Comme des Garcons Homme Deux | A line of business clothing mainly designed for Japanese businessmen |
| Comme des Garcons Shirt | A clothing line mainly focused on shirts |
| Junya Watanabe Comme des Garcons | A womenswear line made with exquisite materials and craftwork |
| Comme des Garcons Parfum | A Comme des Garcons brand of perfumes |
| Junya Watanabe Comme des Garcons Man | A line from Junya Watanabe, focused on menswear |
| Play Comme des Garcons | A line that uses a signature eye-catching heart logo |
| Ganryu Comme des Garcons | A line from designer Fumito Ganryu, based on American street fashion |
| BLACK Comme des Garcons | A budget line based on popular designs, popular with young fans |
Comme des Garcons’s Trendsetting Styles
If you are interested in the Comme des Garcons clothing lines, you can refer to the example clothing styles of each line below!
Comme des Garcons
Commes des Garcons’s main line for women’s clothing.
Comme des Garcons Homme Plus
A menswear line that goes for a more freestyle look.
Comme des Garcons Homme
The original main line for menswear style clothing.
Commes des Garcons Commes des Garcons
A mainly female-focused line, with designs such as unorthodox tailored polka dot perforated sweaters, pleated skirts and others.
Play Comme des Garcons
A line that uses a signature eye-catching heart logo.
CDG
A budget line of Comme des Garcons.
Comme des Garcons has countless clothing lines, and there are many that are popular among young people looking for the latest trends. When you pay more attention to the fashion of the people you see on the street, you may now be able to notice find the heart symbol of the Comme des Garcons brand right away, and know who is dressing with style!
